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Growth Marketer Descrizione del lavoro
We are looking for a Growth Marketer to drive user acquisition, activation, and retention through data-driven experiments and channel optimization. You will own the full funnel — from identifying grow...
Paid AcquisitionSEOA/B TestingEmail MarketingAnalyticsFunnel Optimization
Panoramica
We are looking for a Growth Marketer to drive user acquisition, activation, and retention through data-driven experiments and channel optimization. You will own the full funnel — from identifying growth opportunities to executing campaigns, running experiments, and measuring impact. You are equal parts strategist, analyst, and executor.
ResponsabilitÃ
- Identify, prioritize, and execute growth experiments across acquisition and retention channels
- Manage paid acquisition channels (Google Ads, LinkedIn, Meta) with a focus on CAC and LTV
- Build and optimize landing pages, sign-up flows, and activation sequences
- Design and analyze A/B tests across channels, messaging, and user journeys
- Own SEO strategy including technical SEO, content, and link-building programs
- Build and iterate on email lifecycle campaigns — onboarding, engagement, win-back
- Collaborate with product, sales, and content teams to align growth initiatives
- Report on key growth metrics and communicate findings to leadership
Requisiti
- 3+ years of growth marketing or performance marketing experience
- Hands-on experience managing paid acquisition budgets with clear ROI accountability
- Strong analytical skills — comfortable with funnel analysis, cohort analysis, and attribution
- Experience with marketing automation and CRM platforms (HubSpot, Braze, or similar)
- Proficiency with web analytics tools (Google Analytics 4, Mixpanel, Amplitude)
- Solid understanding of SEO principles and content-led growth
- Ability to run experiments rigorously with clear hypotheses and success metrics
Requisiti preferenziali
- Experience with product-led growth strategies
- Familiarity with SQL for self-serve data analysis
- Experience with referral or viral growth mechanics
- Knowledge of international growth and localization strategies
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