Content Marketer Descripción de empleo
We are seeking a Content Marketer to build and execute a content strategy that drives awareness, organic traffic, and qualified leads. You will create compelling, well-researched content that educates...
Descripción general
We are seeking a Content Marketer to build and execute a content strategy that drives awareness, organic traffic, and qualified leads. You will create compelling, well-researched content that educates our audience, strengthens our brand, and ranks in search. You are an excellent writer, a strategic thinker, and someone who knows how to turn great content into distribution.
Responsabilidades
- Develop and execute a content strategy aligned with business and SEO goals
- Write long-form blog posts, guides, case studies, and thought leadership content
- Conduct keyword research and optimize content for search engine visibility
- Manage and maintain the editorial calendar across content formats and channels
- Collaborate with designers, product marketers, and subject matter experts
- Repurpose content across formats — social, newsletters, video scripts, webinars
- Track content performance and use data to refine strategy continuously
- Build and grow the company newsletter and email subscriber base
Requisitos
- 3+ years of content marketing experience, ideally at a B2B SaaS company
- Exceptional writing skills — clear, concise, and adapted to different audiences
- Strong SEO knowledge — keyword research, on-page optimization, content clusters
- Experience using CMS platforms (WordPress, Webflow, or similar)
- Ability to manage multiple projects simultaneously to tight deadlines
- Analytical mindset — comfortable using Google Analytics and Search Console
- Experience collaborating with designers and external writers
Deseable
- Experience with video or podcast content production
- Familiarity with marketing automation and email tools (HubSpot, Mailchimp)
- Background in journalism or technical writing
- Experience building content programs from scratch
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